With the rapid development of network printing, more and more graphic designers join in the network printing platform to take charge of the design work before printing. " For the designer who just started to contact the prepress work, the first task is to master the printing professional knowledge at all costs after contact with the prepress work, otherwise it may not be able to carry out the work, "the design director of true color packaging products Co., Ltd. therefore said, in order to ensure that his works can be directly used to ensure the printing quality, we will recruit designers Conduct basic printing knowledge training. For designers, font printing knowledge is the most basic, because all printing is a combination of graphics and text. Now let's learn the font printing knowledge required before printing.
Words are written symbols used to record and convey language. As a designer in the prepress industry, we must understand the fonts and fonts commonly used in printing. According to the design director of reform map network, in the domestic printing industry, there are mainly Chinese characters, foreign characters, ethnic characters, etc. Chinese characters include Songti, Kaiti, boldface, etc. According to the font thickness, foreign languages can be divided into white font and black font, as well as regular font, italics font, flower font, etc. according to the shape. Ethnic characters refer to the characters used by Mongolian, Tibetan, Uighur, Korean and other ethnic minorities.
Tahoma: Tahoma is the most widely used font in the printing industry. According to the shape of the characters, it can be divided into book songs and newspaper songs. Song typeface is a kind of typeface originated in Song Dynasty. The characters of Song Dynasty are square in shape, vertical and horizontal in strokes, thin in horizontal and thick in vertical, clear in edges and corners, rigorous in structure, neat and even in strokes, and regular in height, which makes people feel comfortable and eye-catching when reading. Song typeface is the most suitable for large printing, because it is mainly used for the main body of books and periodicals or newspapers in modern printing.
Regular script: regular script, also known as movable type, is a font that imitates the habit of handwriting. The strokes are neat and the shape is correct. It is widely used in students' textbooks, popular books, notes, etc.
Boldface: boldface, also known as square or isoline font, is a kind of square font with two dignified shapes, horizontal and vertical strokes of the same thickness, striking and tight structure. Boldface is suitable for headlines or eye-catching notes or notes that need attention, because the font is too thick, so it is not suitable for typesetting the body part.
Song style: song style is a relatively elegant and straight font with song style structure and regular script strokes. Strokes are uniformly thick and thin in both vertical and horizontal directions. It is often used for typesetting of subtitles, poems and essays, notes, quotations, etc. it can also be used for typesetting of the main body of some books.
Artistic style: artistic style refers to some special printing fonts, which are usually used to beautify the layout. The strokes and structure of artistic style are generally visualized, which are often used in the title part or layout of the book cover. Appropriate application can effectively improve the artistic quality of printed matter. This kind of font is very wide, such as handling, wending and other font libraries.